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What is a business consultant? This is a specialist who gives you guidelines, strategies and advice related to the development of your business. When it comes to business consulting, it is most often used for strategic planning, optimizing the company’s costs, increasing sales, reaching more clients, pricing, creating a business plan and everything else that is important to the growth of the business. An important distinction between business consulting, coaching and training. In fact, these are three different ways a business owner can help grow their business. Training is related to the acquisition of new knowledge and skills in marketing, …

If your first reaction to this title is that there is a mistake, then after seeing the video below, you will be convinced that there is no mistake… and you will see how you may be losing money in your business if you really try to work with everyone. At first glance, if we accept as clients everyone who wants to work with us, we should earn more. That seems logical and that explains why so many small business owners present themselves as “we can help everyone.” Well, that is not true. Not only that you can’t be useful to everyone, …

To attract successfully new clients is crucial for the survival and growth of your business. And in order to attract new clients you need to take action in the field of marketing and sales… I don’t know what it’s like for you, but most small business owners don’t like to do marketing and sales. And there are different reasons for that. Why do most small business owners not like to market and sell? Many people have never studied marketing and therefore do not understand it. Others have studied marketing, which is taught in universities, tried it and had no result. When it comes to …

This is a question I received from one of my subscribers some time ago. And I’m sure many small business owners are in a similar situation… Because a lot of businesses do just that: they make a website, they create a page on Facebook, or Instagram, or LinkedIn, and they expect to have new clients. However, the reality is different. Just because you have a website or a social media profile doesn’t mean ANYTHING. Because there must be someone to come to your page. And before that there is something even more important… Today’s video is dedicated to this, and …

Today’s post is valid for any business, but is especially important for anyone who personally serves clients: consulting business owners, coaches, beauty salon owners, architects and interior designers, holistic healers, etc. And if you’re like most business owners, you probably think that if you have more certifications, you’ll have more clients. Certificates for your skills, completed courses, specializations, etc. It is normal to think that as we become more competent, people will look for us more, right? And I thought the same at the beginning of my business. And I thought that after I finished the coaching program of Anthony …

Do you sometimes feel that you are sabotaging yourself when there are good  opportunities in front of you to change your life and your business? We all have fears and very often these fears stop us from making the changes that are so important to us – both in our personal life and in our business. It even happens (and it has happened to me personally) that we see certain opportunities with which we can move our business even faster, but we simply do not take advantage of them. The reason? – fear . Fear of making a mistake, fear of losing money, fear of …

One of the biggest problems of all business owners is finding and keeping the right people on their team. If you work with the coolest and most effective people in the world, that’s great and accept my congratulations. However, if you are in a situation where your people do not work as you want or you cannot rely on them, I believe that this article will be useful to you. Surrounding yourself with the right people is key to your business growth. In fact, the fastest way to grow is to work with people who are better than you in …

If you are already successful in your business, you may be one of these entrepreneurs who are satisfied with their income, but are overwhelmed with work and do not have time for the most important things in their life: to spend time with loved ones, time for yourself and to have longer vacations. The reason is that the business works, but it works well only if you are constantly involved in it. This is not the initial idea when someone starts a business; on the contrary, almost all entrepreneurs start their business to have a lot of free time. In reality, …

At the beginning of any business, the owner does almost everything himself/herself…. or even does 100% of everything. And this is normal. However, as your business progresses, you get to a point where you are increasingly overwhelmed with work. Something more, the more successful you become, the more tasks you accumulate and the busier you get. And less time is left for important, strategic things. You are probably familiar with the concept of the four dimensions of time. In my opinion, the first to promote it was Stephen Covey (the author of The 7 Habits of Highly Effective People), but you can find it …

Many trainers, business coaches and personal development speakers teach us that: To have results, you have to be productive so that you can work more! Let’s say it directly: This is not true! You can be productive all day and all week and still not have the results you want. Look at your results, look at the results of the people you think are productive, and you will be convinced. In fact, if it were just that, almost every other person would be successful and with a constantly growing business… In today’s video you will find out why this strategy …

As an entrepreneur, business owner or manager, you probably already know about one of the principles of highly effective people, defined by Stephen Covey: to sharpen the saw. What does this mean? This means taking time off to recharge your batteries so that you can be more successful in everything you do afterwards. As it is described in Stephen Covey’s book. If you have read the book, you may remember the story about a man who cuts a tree: if you cut the tree all day without stopping (because you can’t afford to rest), you may not be able to …

Many business owners believe that in order to be successful they have to work with everyone and that everyone can be their client. I attend networking meetings and I can assure you, I hear quite often phrases like “We work with everyone”, “We never say no to a client”, or “We can be helpful to anyone and we want all kind of clients.” If you have beliefs like this, I want to tell you clearly: This is one of the biggest mistakes that you are making in your business. Why do I say this so firmly, even without knowing your …

Many times when we want to achieve something and we don’t achieve it, the reason is that we are sabotaging ourselves. Every time you have the opportunity to do something and you are close to success, but you don’t actually do it, you probably sabotage yourself…. Think about it. What is self-sabotage? This is a situation where you know what you need to do to succeed, and just when you need to do it, you start procrastinating and you don’t do the thing. And that way, you consciously or unconsciously put a barrier before your success. This stops you from …

How to take business from your competitors? The answer to this question is not related to tactics to go to the clients of your competitors and try to attract them to you by offering them lower prices. In fact, many businesses are now doing just that: lower the prices at which they work, launch promotions or directly contact clients of their competitors. These tactics certainly do not have a long-term effect, but in most cases they do not help us even in the short term. You can reduce the prices you work at to be more attractive, but this leads …

How many channels do you use to attract new clients in your business? Most small business owners typically use one or two main channels to bring new leads to their business. However, when you use only one or two channels, your business results cannot be stable. Think about it: you can’t grow significantly if you rely only on one marketing tool (channel) and most importantly: what will happen if this one channel just stops working for you. I have experienced both personally and with my clients situations where suddenly something that has worked well simply stopped working. Google, and all social media change …

Today I want to show you how to effectively position your products and services… so that you can attract more clients and sell at higher prices. But let’s start with how most people sell. The classic formula they follow is: connect with the prospect, ask some questions to understand what drives them, present the product (or service) and then – try to close: sell your service or product. This approach is not only increasingly repulsive (because people do not want to be sold), it is also increasingly ineffective today. This approach severely limits your reach – think about it: in essence, this …

One of the biggest concerns of sales people and business owners are client objections. Think about it, do you know how to approach when you hear the client say: “The price is too high”; “I do not have the money. I can not afford it” “I do not have time then. I am very busy.” “I can’t travel right then.” “I have no interest.” I bet you hear at least 2 of the above objections from your clients on a regular basis. And my first question to you is: how do you react when you hear these objections? – Do …

To attract new clients easily, it is important to have a compelling message to them. A message that grabs their attention and makes them take the next step. Ask yourself what your message is to your potential clients and whether it is compelling enough for them. The main problem that many business owners have is that they try to appeal to everyone and they are afraid to have a message that may not include some potential clients. Many people I work with say they don’t have a specific message because they don’t want to miss anyone. However, by speaking to …

What do you do when you have difficulties in your business? I mean, really serious difficulties. Most business owners continue to struggle trying to get results from what they have done before. This rarely works, because if it did, they would have already received the desired results and they would not have had the problems in the first place. Others seek solution in some special marketing strategy or sales technique to apply that will quickly bring them great results. And yes, a solution can be found here, because there are many marketing strategies that can bring results, and some of …

How do you attract clients? 3 things: right marketing, constantly meeting with potential clients and excellent persuasion skills. Yes, that’s right. Without marketing and excellent sales skills, it is not possible to grow your business. But what would happen, if we give the ideal marketing plan to ten entrepreneurs? Well, most likely in a year, 9 of them will have done nothing and their business will be where it is now (or even worse), and only one will have implemented this marketing plan and will have their business doubled. Whether we act or not depends on our internal mindset for …

Many people try but are not consistent in: Eating healthy Going to the gym regularly Prospecting new clients every day Attending networking events regularly Working on the growth strategy of their business. ……  Maybe you try to do one of the above things or any other thing that you know it is good for you…. And you are not doing it consistently or even at all! At the same time we know people who look like robots: They work out every day They are careful what they put in their mouth They spend 2 hours every day speaking with new …

If you are a business owner or sales person, you have to sell every day. And selling is about influencing the other person. In this sense, we are all sales persons – because every day we strive to influence (hopefully for good) the people around us – our children, our friends, our colleagues, our team and of course – our clients. In the process of persuasion, however, we often make mistakes that prevent us from getting the result we want. In the past I had difficulty convincing clients to buy. Very often after meeting with a prospect, the prospect seemed to be happy …

Do you work with your ideal client? Many business owners try to attract more clients and grow their business by working with everyone. They believe they can have more clients if their niche is as broad as possible. And I have heard many times business owners saying “we work for everyone who we can help”. Well, the reality is different and the most successful businesses are those that clearly know their ideal client. And the narrow their niche, the better results they have. I remember myself, when I narrowed my niche several years ago, my revenues doubled. Take a look …

Probably you, like many others who want to succeed, are overwhelmed with tasks and you constantly do not have enough time in your business and for yourself…. And maybe there are days when you cross out all of your tasks, but at the end of the day you have the feeling that you have not done the most important tasks for your business… Ask yourself, “Of all the things I did yesterday and today which ones were really important to move forward in my business?” Often the answer is that you have not moved forward, and the price you have …

Today’s video is a Q&A video. And it relates to a question from one of our subscribers who asked “can we have influence on factors in our business that are outside of our control?” And my subscriber says that “no matter how different is one business owner from their competitors and how smart he or she is, they cannot influence factors outside their control, such as low demand, low income of their ideal clients, economic crisis, or, big competition. All these factors are “objective” in nature and it seems we can’t do anything to change them. And actually this question …

Do you know and can you clearly communicate what makes you better than your competitors? Ask yourself: if my prospect looks at a catalog (online or offline) of 100 businesses that do the same thing, is there a reason to choose me? In the current situation of economic crisis (which will continue in the coming months and maybe even years), differentiating yourself from your competitors becomes even more important. With a shrinking market, your business may not suffer if you are clearly different from the rest: in this way, you will be able to get an bigger share of the …

How Meeting Many Prospects Can Actually Make You Less Confident We all want more clients… And logically that means we want to have more calls and meetings with potential clients (prospects)….. Today, I want to challenge that assumption…. And the reason why is that meeting with many prospects is not always good for your business…. and under some circumstances can actually reduce your confidence, significantly. In the video below you will find out how meeting with too many clients can make you less confident. And I am showing you what to do instead to prevent that.

If you believe that coaching might help you achieve the desired results faster and with less effort, it is also important to know how to correctly choose your business coach. So: how to choose a business coach? Coaching became popular in recent years and this led to a great variety of coaches (including business coaches). Personally, I believe that if our goal is to achieve results and solve problems in our business, we need to choose the business coach who is the most likely to help us achieve that. I myself used to work with a business coach from the …